Hale Featured in the Financial Times: Clean Air, Anywhere
We're proud to see our Hale – Personal Air Purifier featured in the Financial Times, which spotlighted how Hale is tackling the overlooked issue of indoor air pollution—particularly in cars and enclosed space
Why Hale?
From the start, our vision was to complement our masks with an effective solution for indoor environments—and especially for cars, where the air is often at its worst. We wanted Hale to be something portable, easy to use, and designed to fit seamlessly into modern life—whether you're commuting, working at a desk, or relaxing at home.
As the Financial Times points out, research shows that air inside cars can be more polluted than the air outside. A 2023 study by Imperial College London revealed that drivers are regularly exposed to high levels of exhaust particles—even with windows shut.
What Makes Hale Stand Out
Hale was designed to solve this with simplicity and style:
- Compact and intuitive: Fits into a standard cup holder and operates via a single ring control.
- Powerful filtration: Captures 99% of airborne particles, including VOCs, dust, and bacteria.
- Portable flexibility:A clip-on stand makes it just as effective at a desk or on the sofa.
- 24-hour battery life:Quiet operation with smart alerts when it’s time to change the HEPA filter.
The Financial Times describes Hale as “even easier to use than a Bluetooth speaker” – and that’s exactly what we aimed for: clean air, made effortless.
Discover the Power of Personal Air Purification
Read the full Financial Times article here or explore more about Hale.
